Across 2019 and 2020, the Roche Group benefitted from the following:
hours of AtA time used
requests answered
Equivalent Value of over
Roche AtA Queries - Focus Area Trends
Free access to insights on key industry trends from our subject matter experts (SMEs), including but not limited to:
Content type
Frequency (per year)
Estimated equivalent value (USD)
Loyalty Roadshow *
2
$105,600
Other presentations
4
$70,400
Whitepapers
12
$422,400
Blogs
$84,480
Total equivalent value per year:
$682,880
*Presentations provided as a benefit to Platinum clients
